The Standard Manual forReal Estate AgentsThe Standard Clerk Company

Residential Sales · Buyer Representation · Listings

Every lead followed up. Every showing confirmed.Every listing packet ready before the first showing.

You stay in front of buyers and sellers. Clerks keep leads, showings, CMA drafts moving, ready for review.

Your clerks

They draft. You approve.

The Lead Clerk

Follows up on every inquiry same day, using your script, flags who is ready.

The Showing Clerk

Drafts showing confirmations for your OK, and new times when one falls through.

The CMA Clerk

Drafts comparative market analysis from recent sales and listings you pull. Never sets price.

The Listing Packet Clerk

Assembles disclosures, photos, and listing description into a packet, ready for review.

The Transaction Clerk

Tracks every contingency deadline from contract to closing and drafts reminder before it's missed.

What it knows

The market moves in seasons. Spring listings and year⁠-⁠end closings bring their own rush; clerks pace follow⁠-⁠up around it.

A slow lead response loses the deal. A buyer who waits calls the next agent; clerks answer the same day, always.

The jargon. CMA, contingency, escrow, dual agency, days on market: clerks speak your clients' language.

Your limits. Pricing, contract terms, and fair housing stay yours; clerks draft, never advise or sign.

Your software

Follow Up BossConnected for you
dotloopConnected for you
BoldTrail (kvCORE)On Platform plan+
DocusignReady now
Gmail and Google CalendarReady now

What changes

No lead waits overnight

New inquiries get a same⁠-⁠day answer, even on busy days.

Listings launch ready

Packet, disclosures, and description are done before first showing.

Deadlines stop sneaking up

Every contingency date is tracked from contract to closing.

Fees

Business auditFree
The Digital Presence$2,500
The Standard Manual$3,500
Both$4,750
Keep-Running, monthly$299
Answering Service, monthly$199

See it on your own pipeline.

The free audit shows where your hours go and what to hand off first.

Get a free auditSee a demo